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 Senior Creative Director with 20+ years of experience turning strategic insights into award-winning campaigns.

I'm a Creative Director who believes the best ideas are simple, strategic, and impossible to ignore. Over the past two decades, I've led award-winning work for global brands, built identities from scratch, launched campaigns across every platform, and helped businesses tell stories that people actually care about. Great creative isn't just beautiful—it's purposeful, memorable, |and built to move people. That's the kind of work I love to make.

I build brands people remember and work they can't ignore.

AI

I use AI as a creative partner—not a replacement for creative thinking. From concept exploration and visual prototyping to content development, iteration, and production, I integrate emerging tools into the creative process to expand what's possible and make teams more efficient.

ChatGPT · Gemini · Perplexity · Midjourney · Grok· Google Flow · Adobe · Runway · CapCut

IDEAS-FIRST

I don't care how cool it looks; if the strategy or idea is off, it won't fly.

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20+ years, concept through execution

10+ years leading creative teams

Cannes Lion, One Show, Muse Platinum

Hands-on art direction. AI pro. 

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AWARDS & RECOGNITION

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PECO - Energy Solutions
ROLE: Creative Director

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Primrose Schools
ROLE:  Creative Director

SELECTED INNOVATIONS 

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Smith & Forge Hard Cider
ROLE: Associate Creative Director

PORTFOLIO

Currently open to full-time and contract.

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Let's create effective work
that matters.

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